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WHAT BASKETBALL FANS SAY ON TWITTER: EVIDENCE FROM EUROLEAGUE

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Two weeks ago, Burçin Guçlu, PhD. and researcher of the GREITM research group at La Salle – URL presented her work on “WHAT BASKETBALL FANS SAY ON TWITTER: EVIDENCE FROM EUROLEAGUE” at the Academy of Management specialized conference on Big Data and Managing in a Digital Economy.  The work is part of the project between La Salle – URL and Euroleague and its abstract is the following: “Social media receives …[ seguir leyendo ]

WHAT BASKETBALL FANS SAY ON TWITTER: EVIDENCE FROM EUROLEAGUE

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