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What does IT Alignment mean? Is your IT function business-aligned?

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After a long meeting reviewing the calendar for an upcoming new product launch, the IT and Marketing department managers got involved in an intense discussion. The application that needed to be developed to support the key launch promotion was not ready in time, and the launch date had to be delayed. Although it was not a technically complex application, the IT manager argued that there was no budget to support …[ seguir leyendo ]

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