Studying at university no longer means the same thing it did ten years ago (and thank goodness). The new generations arrive on campus with a different mindset: they want to learn in a practical way, feel part of a community, have access to resources that take care of their mental health and, above all, have a university that brings them closer to the real world of work.
Is that so strange?
Students want a comprehensive experience that connects with their interests, personal needs, and professional ambitions.
Education that adapts to the reality of the workplace
The non-conformist generation (in a positive sense) has arrived, and traditional classes are not enough for them. They expect what they learn in the classroom to have a direct impact on their professional future. Again, is that so strange?
That is why they particularly value degrees that integrate practical projects, real-life cases, and contact with companies from day one.
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Practical education and real projects
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Cross-cutting skills
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Technology as a pillar
Well-being and balance in university life
Mental health as a priority
Academic pressure, job uncertainty, and the pace of life are leading more and more students to seek access to psychological support services, emotional management workshops, or mindfulness programs.
A university that cares for its students in this regard gains points over those that focus solely on academics.
Spaces to build community
Campuses are no longer just places of study. Young people are looking for spaces where they can interact, experiment, and grow as individuals. Extracurricular activities, student clubs, and cultural projects add value and foster a sense of belonging.
Flexibility and personalization of learning
The pandemic accelerated the digital transformation of education, and students no longer accept a rigid model. The ability to choose between in-person, hybrid, or online classes gives them the freedom to organize their personal and professional lives.
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Hybrid classes and online formats
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Personalized itineraries
Employability and connection to the job market
The biggest concern for any university student is their professional future (and who isn't?). Quality education is of little use if it does not translate into job opportunities.
Internships and agreements with companies
The possibility of doing internships at leading companies is one of the decisive factors when choosing a university. These programs allow you to gain experience, expand your network, and increase your chances of finding a job after graduation.
Mentoring and networking
Mentoring programs with professionals, as well as job fairs and networking activities, have become highly valued resources. Direct contact with companies and industry experts helps guide students' professional careers.
Internationalization and diversity
Today's university students are growing up in a global and diverse environment. That's why they seek experiences that allow them to open their minds and prepare for a borderless market.
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International mobility
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Multicultural environments
So what?
The needs of today's university students go far beyond the classroom. They need a university that combines practical training, wellness support, flexible learning, career opportunities, and international experiences.
It's not about accumulating credits, but about living a formative stage that truly prepares them for professional and personal life. Institutions that know how to listen and adapt to these demands will be the ones that lead the future of higher education.

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