Students of Management of Business and Technology went on a Study Tour to Shangai

Our students of Management of Business and Technology enjoyed a one week stay in the Shanghai Study Tour 2016, at Fudan University. Throughout the stay, students learnt about the start of big brands in the Chinese market, such as Starbucks, and attended case studies with which they were able to experience first-hand the complexity of the challenges and opportunities of entering the world's largest market. Students visited the Shanghai Stock Exchange, where they had the chance to meet the challenges of economic and social development, and the Mobile World Congress, among others, where they met entrepreneurs in the sector and gazed at opportunities and innovation for mobile technology development. The Chinese market has more than one billion subscribers and is a sector that will affect positively and in the coming years all actors in the industry.
Students of Management of Business and Technology witnessed the most important changes that have happened in China and the global economy in general, restructuring, FDI and trade challenges, concepts explained in the different sessions by tutors of Fudan University. They have participated in a talk about the macroeconomic challenges and changing role facing the country economically. They also visited Shanghai Automobile industries, where they could see robotics high tech and Baosteel, the second largest manufacturer of steel in China, and the cases of Carrefour and DeBeers market entry were introduced, in which they expressed the acquired knowledge and lived experience. Our students were very grateful for the opportunity that led them the stay and the great reception and organization they received from Fudan University, an experience that has changed the lives to everyone.